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GOOGL · Forward model · Bull case

The Bull case, 20 quarters out

Model as of

Each segment is projected from its own operating driver, rolled up into consolidated cash flow, and discounted back to a fair value per share. The assumptions below are editable — change them and every number on this page moves with them.

Alphabet reports THREE segments — Google Services, Google Cloud, Other Bets — and splits Services into Search, YouTube ads, Network, and subscriptions/platforms/devices on the face of the release. This model copies those six operating lines plus hedging so the $119,796M reconciles. Do not fold Network into Search: it shrank 0.7% while Search grew 17%. Do not turn Gemini 950M MAU or 350M paid subscriptions into a subscription driver: they share a line with Pixel and Play. Do not turn Cloud backlog into MW. GAAP EPS $9.11 includes a $6.26 unrealised equity-security gain; the operating tell is $40,770M of operating income and −$5,855M of FCF. Segment 'EBITDA' is operating income plus an assumed D&A add-back; Alphabet does not publish D&A by segment. Capex $44,924M is charged mostly to Cloud at 140% of Cloud revenue. Alphabet-level activities $5,789M are 4.8% corporate overhead. netCash is cash+marketable $242,474M less LTD $98,165M. Diluted shares 12,309M. Hedging is FX noise held flat.

GOOGL forward model
Horizon
Fair value per share $519.16 +56% against $332.60
Terminal-year revenue $1.08T last four projected quarters
Enterprise value $6.25T $371.72B explicit + $5.87T terminal

Search keeps compounding on AI-driven queries, Cloud mix stays at the 35%+ operating margin, and the capex-to-revenue ratio starts falling before 2028. What this case does NOT reach is the $514B backlog converting on a numbered path — that is the named case — and it does not assume Waymo is a material P&L.

GOOGL REVENUE MODEL

Latest: $284.21B (2031Q2E)

Period Value
2025Q1 $90.23B
2025Q2 $96.43B
2025Q3 $102.35B
2025Q4 $113.83B
2026Q1 $109.90B
2026Q2 $119.80B
2026Q3E $127.12B
2026Q4E $134.50B
2027Q1E $141.94B
2027Q2E $149.42B
2027Q3E $156.96B
2027Q4E $164.56B
2028Q1E $172.22B
2028Q2E $179.97B
2028Q3E $187.80B
2028Q4E $195.74B
2029Q1E $203.80B
2029Q2E $211.99B
2029Q3E $220.33B
2029Q4E $228.84B
2030Q1E $237.53B
2030Q2E $246.41B
2030Q3E $255.50B
2030Q4E $264.82B
2031Q1E $274.39B
2031Q2E $284.21B
Scenarios

Where each case comes from

Valuation

From cash flow to fair value

The published model, discounted at 8.0% a year with an exit multiple of 8.0x on revenue. The sliders above do not change this walk.

Present value of free cash flow, 20 quarters$371.72B
Terminal-year revenue$1.08T
Terminal-year EBITDA$452.59B
Exit multiple, on revenue8.0x
Terminal value$8.63T
Discounted at 8.0% a year, terminal value becomes$5.87T
Share of enterprise value from the terminal94%
Enterprise value$6.25T
Net cash$144.31B
Equity value$6.39T
Shares12.31B
Fair value per share$519.16
Against the deployed price of $332.60, as of +56%

9% is a point above Microsoft's 8.5%: FCF went negative this quarter, 2027 capex is guided higher, and the stock is dual-class. Exit 6.5x terminal-year revenue vs about 9.3x TTM $446B today. Microsoft's model uses 7x. At $348.06 on 12.309B diluted shares the equity is ~$4.28T; net cash $144B puts EV ~$4.14T. Move the exit multiple and Cloud's opening growth before anything else. GAAP EPS is not the tell: $6.26 of the $9.11 is an unrealised equity mark.

Read the other way round: at $332.60 the market is paying 4.9x terminal-year revenue, holding every other assumption on this page fixed. That is the number to argue about.

Quarter by quarter

The projected path

Quarter Google Search & otherYouTube adsGoogle NetworkSubscriptions, platforms & devicesGoogle CloudOther BetsHedging Revenue YoY EBITDA Capex FCF R40 PV of FCF
2026 Q3E $66.47B$11.56B$7.38B$13.56B$27.65B$395M$108M $127.12B +24% $53.12B $45.78B $5.80B +29 $5.69B
2026 Q4E $69.66B$12.06B$7.45B$14.22B$30.58B$409M$109M $134.50B +18% $56.23B $47.31B $7.05B +23 $6.78B
2027 Q1E $72.86B$12.57B$7.54B$14.89B$33.54B$424M$111M $141.94B +29% $59.37B $48.64B $8.48B +35 $8.00B
2027 Q2E $76.08B$13.08B$7.63B$15.57B$36.51B$439M$113M $149.42B +25% $62.52B $49.78B $10.06B +31 $9.32B
2027 Q3E $79.30B$13.59B$7.72B$16.27B$39.51B$454M$114M $156.96B +23% $65.69B $50.78B $11.78B +31 $10.70B
2027 Q4E $82.55B$14.11B$7.82B$16.97B$42.52B$470M$116M $164.56B +22% $68.89B $51.65B $13.62B +31 $12.14B
2028 Q1E $85.82B$14.64B$7.92B$17.69B$45.55B$487M$118M $172.22B +21% $72.11B $52.41B $15.56B +30 $13.60B
2028 Q2E $89.13B$15.17B$8.03B$18.42B$48.59B$504M$119M $179.97B +20% $75.37B $53.10B $17.59B +30 $15.08B
2028 Q3E $92.47B$15.72B$8.14B$19.18B$51.66B$522M$121M $187.80B +20% $78.66B $53.72B $19.70B +30 $16.57B
2028 Q4E $95.86B$16.27B$8.25B$19.94B$54.76B$540M$123M $195.74B +19% $82.00B $54.31B $21.87B +30 $18.04B
2029 Q1E $99.30B$16.83B$8.37B$20.73B$57.89B$559M$125M $203.80B +18% $85.39B $54.88B $24.10B +30 $19.50B
2029 Q2E $102.79B$17.40B$8.49B$21.54B$61.07B$579M$127M $211.99B +18% $88.83B $55.44B $26.38B +30 $20.94B
2029 Q3E $106.35B$17.98B$8.61B$22.37B$64.29B$600M$129M $220.33B +17% $92.34B $56.01B $28.70B +30 $22.35B
2029 Q4E $109.98B$18.58B$8.73B$23.23B$67.58B$621M$131M $228.84B +17% $95.92B $56.61B $31.05B +30 $23.72B
2030 Q1E $113.67B$19.18B$8.86B$24.11B$70.93B$643M$133M $237.53B +17% $99.57B $57.23B $33.45B +31 $25.06B
2030 Q2E $117.45B$19.81B$8.99B$25.01B$74.36B$665M$135M $246.41B +16% $103.32B $57.90B $35.88B +31 $26.37B
2030 Q3E $121.31B$20.45B$9.12B$25.94B$77.86B$689M$137M $255.50B +16% $107.15B $58.62B $38.34B +31 $27.64B
2030 Q4E $125.25B$21.10B$9.25B$26.91B$81.46B$713M$139M $264.82B +16% $111.08B $59.39B $40.83B +31 $28.88B
2031 Q1E $129.29B$21.77B$9.39B$27.90B$85.16B$738M$141M $274.39B +16% $115.11B $60.23B $43.36B +31 $30.08B
2031 Q2E $133.43B$22.46B$9.53B$28.92B$88.97B$765M$143M $284.21B +15% $119.26B $61.14B $45.91B +31 $31.25B

Every row is projected. A year-over-year change is shown only where the quarter it compares against exists — an em dash means there is no comparable quarter, not a flat year.

Track record

Model revisions

Assumptions are marked to reality as each quarter prints. Every change is appended here, with the fair value the model produced at the time, so the model's own history stays visible.

DateFair value thenNote
2026-08-25 $311.82 Initial model. Seven verticals on the disclosed revenue lines so $119,796M reconciles, basis the June quarter, Cloud +82% the claim, Cloud backlog the named case.