← JPMorgan Chase & Co.

JPM · Forward model · Bear case

The Bear case, 20 quarters out

Model as of

Each segment is projected from its own operating driver, rolled up into consolidated cash flow, and discounted back to a fair value per share. The assumptions below are editable — change them and every number on this page moves with them.

JPMorgan reports THREE operating segments plus Corporate — Consumer & Community Banking, Commercial & Investment Bank, Asset & Wealth Management, Corporate — all on a managed (FTE) net-revenue basis. This model copies those FOUR lines so the $4.6B Visa gain sits in Corporate instead of being spread. Every historical point is copied from the 8-K or the Exhibit 99.2 supplement. Markets versus Banking inside CIB is NOT split: only revenue sub-totals are published. AUM is disclosed but AWM is not a subscription, because management fees are 62% of the line. Fiscal quarters are calendar; 2026 Q2 ended 30 June 2026. Segment 'EBITDA' here is pretax income (pre-provision profit minus provision). Corporate's 53% margin is the Q1 run-rate, not the 90% Visa-quarter print. netCash is zero: cash $25B plus deposits with banks $285B minus long-term debt $461B is not surplus capital at a deposit-funded bank. Capex 2% is a premises proxy; most technology spend is already in the expense line, and CET1 against RWA is not capex. Our stored 'revenue' series of $82,460M is gross interest plus noninterest revenue and is not used.

JPM forward model
Horizon
Fair value per share $163.93 −50% against $330.83
Terminal-year revenue $178.48B last four projected quarters
Enterprise value $441.66B $188.47B explicit + $253.19B terminal

Markets and IB fees mean-revert from the risk-on quarter, card credit worsens past the 3.2% NCO guide, and NII misses $105.5B as rates and deposits both disappoint. What this case does NOT assume is a 2008-style CET1 hole or a loss of the checking franchise. It says 2026 Q2 was the peak activity quarter.

JPM REVENUE MODEL

Latest: $43.85B (2031Q2E)

Period Value
2025Q1 $46.01B
2025Q2 $45.68B
2025Q3 $47.12B
2025Q4 $46.77B
2026Q1 $50.54B
2026Q2 $58.02B
2026Q3E $53.26B
2026Q4E $52.86B
2027Q1E $52.50B
2027Q2E $52.09B
2027Q3E $51.66B
2027Q4E $51.19B
2028Q1E $50.70B
2028Q2E $50.19B
2028Q3E $49.67B
2028Q4E $49.14B
2029Q1E $48.60B
2029Q2E $48.06B
2029Q3E $47.52B
2029Q4E $46.99B
2030Q1E $46.45B
2030Q2E $45.92B
2030Q3E $45.39B
2030Q4E $44.87B
2031Q1E $44.36B
2031Q2E $43.85B
Scenarios

Where each case comes from

Valuation

From cash flow to fair value

The published model, discounted at 12.0% a year with an exit multiple of 2.5x on revenue. The horizon and sliders above do not change this walk.

Present value of free cash flow, 20 quarters$188.47B
Terminal-year revenue$178.48B
Terminal-year EBITDA$57.83B
Exit multiple, on revenue2.5x
Terminal value$446.21B
Discounted at 12.0% a year, terminal value becomes$253.19B
Share of enterprise value from the terminal57%
Enterprise value$441.66B
Net cash$0
Equity value$441.66B
Shares2.69B
Fair value per share$163.93
Against the deployed price of $330.83, as of −50%

4x terminal-year managed net revenue for a bank whose Equities print has stopped compounding at 86% a year. Today the equity is ~$960B at $356.39 on 2.694B diluted shares, about 4.7x trailing managed net revenue of ~$202B and ~14.5x annualised clean $6.14. Tangible book is $113.35 a share, so the tape is ~3.2x P/TBV. Large-cap banks live on that language; this engine exits on revenue because it has no book-value path. Discount rate is 10%, a large-cap cost of equity, with CET1 already at 14.1% and a 73% LTM payout. Move the exit multiple before anything else: at 2.5x and at 5.5x the answer moves by more than AWM and Corporate combined. netCash is zero on purpose — subtracting $151B of 'net debt' would ignore the deposit franchise those assets fund.

Read the other way round: at $330.83 the market is paying 6.9x terminal-year revenue, holding every other assumption on this page fixed. That is the number to argue about.

Quarter by quarter

The projected path

The published model's 20 quarters. The horizon and sliders above do not change this table.

Quarter Consumer & Community BankingCommercial & Investment BankAsset & Wealth ManagementCorporate Revenue YoY EBITDA Capex FCF R40 PV of FCF
2026 Q3E $20.46B$24.34B$6.98B$1.48B $53.26B +13% $19.69B $1.07B $14.71B +41 $14.30B
2026 Q4E $20.61B$23.81B$7.10B$1.34B $52.86B +13% $19.22B $1.06B $14.35B +40 $13.56B
2027 Q1E $20.72B$23.28B$7.19B$1.31B $52.50B +4% $18.82B $1.05B $14.04B +31 $12.90B
2027 Q2E $20.80B$22.74B$7.28B$1.28B $52.09B −10% $18.45B $1.04B $13.75B +16 $12.28B
2027 Q3E $20.85B$22.21B$7.35B$1.25B $51.66B −3% $18.09B $1.03B $13.47B +23 $11.69B
2027 Q4E $20.87B$21.68B$7.41B$1.23B $51.19B −3% $17.74B $1.02B $13.21B +23 $11.14B
2028 Q1E $20.88B$21.16B$7.46B$1.20B $50.70B −3% $17.42B $1.01B $12.96B +22 $10.63B
2028 Q2E $20.86B$20.64B$7.51B$1.18B $50.19B −4% $17.10B $1.00B $12.72B +22 $10.14B
2028 Q3E $20.84B$20.13B$7.54B$1.16B $49.67B −4% $16.80B $993M $12.49B +21 $9.68B
2028 Q4E $20.80B$19.63B$7.57B$1.13B $49.14B −4% $16.51B $983M $12.27B +21 $9.24B
2029 Q1E $20.75B$19.14B$7.60B$1.11B $48.60B −4% $16.24B $972M $12.06B +21 $8.83B
2029 Q2E $20.69B$18.66B$7.62B$1.09B $48.06B −4% $15.97B $961M $11.86B +20 $8.44B
2029 Q3E $20.62B$18.19B$7.64B$1.07B $47.52B −4% $15.71B $950M $11.66B +20 $8.07B
2029 Q4E $20.55B$17.74B$7.66B$1.04B $46.99B −4% $15.47B $940M $11.48B +20 $7.72B
2030 Q1E $20.47B$17.29B$7.67B$1.02B $46.45B −4% $15.23B $929M $11.30B +20 $7.38B
2030 Q2E $20.39B$16.85B$7.68B$1.00B $45.92B −4% $15.00B $918M $11.12B +20 $7.07B
2030 Q3E $20.30B$16.42B$7.69B$983M $45.39B −4% $14.77B $908M $10.95B +20 $6.77B
2030 Q4E $20.22B$16.00B$7.69B$964M $44.87B −4% $14.56B $897M $10.79B +20 $6.48B
2031 Q1E $20.12B$15.59B$7.70B$945M $44.36B −4% $14.35B $887M $10.64B +19 $6.21B
2031 Q2E $20.03B$15.20B$7.70B$926M $43.85B −4% $14.15B $877M $10.48B +19 $5.95B

Every row is projected. A year-over-year change is shown only where the quarter it compares against exists — an em dash means there is no comparable quarter, not a flat year.

Track record

Model revisions

Assumptions are marked to reality as each quarter prints. Every change is appended here, with the fair value the model produced at the time, so the model's own history stays visible.

DateFair value thenNote
2026-08-25 $394.94 Initial model. Four verticals on the disclosed CCB / CIB / AWM / Corporate managed split, basis the June quarter at $58,022M, Corporate opening rate a Visa step-down, NII guide the named case.