← SoFi Technologies, Inc.

SOFI · Forward model · Noto case

The Noto case, 20 quarters out

Model as of

Each segment is projected from its own operating driver, rolled up into consolidated cash flow, and discounted back to a fair value per share. The assumptions below are editable — change them and every number on this page moves with them.

The revenue split is fully reported. SoFi publishes net revenue AND contribution profit for all three reportable segments every quarter, plus the Corporate/Other column, and the four sum exactly to consolidated total net revenue. Six of the eight quarters here are lifted straight from a filed segment table; the two fourth quarters are the full year less the nine months, which is arithmetic on two filed tables rather than an apportionment. Corporate/Other is modelled as a FOURTH vertical rather than folded into overhead, because it is a revenue line — unallocated net interest expense at the holding company plus the elimination of intersegment Technology Platform fees — and dropping it would put the model's top line 4.7% above reported revenue in the basis quarter. It carries negative revenue, and it has changed sign inside the history window: it was positive $15.97M across the first nine months of 2024 and negative $56.9M in the basis quarter, so its projection is the weakest line on this page. What is genuinely ASSUMED is nothing on the revenue side and everything about the shape of the future: contribution margin is disclosed per segment so the vertical margins are real, but the split of capital expenditure by segment is not disclosed and is held flat across the three operating lines, and the unallocated corporate expense that turns contribution into pre-tax income is a single derived percentage of revenue. One structural caveat that matters more here than for any software model on this site: this model's free cash flow is EBITDA less capex less tax, which for a bank measures operating cash generation BEFORE the balance-sheet build. SoFi's reported free cash flow on the site's own definition was negative $3.99B in the basis quarter, because originating loans consumes cash. Those are different questions and the model answers the first one. On the projection itself: base lands 2026 at $5.03B of GAAP total net revenue against a guide of $4.75-4.85B on ADJUSTED net revenue - roughly 4% high once the ~$50M a year the two bases differ by is allowed for. The gap is not a tuning error, it is the guide: SoFi's second-half outlook implies almost flat sequential revenue immediately after a quarter that grew 10.8% sequentially, and the near-term projection here is set by disclosed levels - a $47.9B loan book at a 6.05% revenue yield, 15.8 million members at $9.84 a month - not by a growth rate that could be dialled down to meet it. Bending those inputs to hit a guide SoFi has raised twice would be the dishonest move, so the gap is left visible. Base lands 2028 at $7.69B against the $7.89B on the company's own 2028 slide, so the Noto case has real work to do rather than restating the base. Second, read the EBITDA column carefully: it runs about 17% of revenue where SoFi reports a 30% adjusted EBITDA margin. Both are right. Segment contribution less unallocated corporate expense reconciles to GAAP income before income taxes, which is what this model projects; SoFi's adjusted figure adds back share-based expense and depreciation. Share count is held flat here, so charging the share-based expense to cash flow is the consistent treatment - if the dilution is not in the share count it has to be somewhere.

SOFI forward model
Horizon
Fair value per share $36.90 +135% against $15.72
Terminal-year revenue $13.92B last four projected quarters
Enterprise value $50.06B $4.64B explicit + $45.42B terminal

The 2028 slide taken literally: adjusted net revenue compounding 30% a year from 2025 to $7.89B, adjusted EPS compounding 38-42% to $1.02-1.12, and return on tangible common equity reaching the 20-30% band. Every line is lifted here, because a 30% company CAGR cannot be carried by the 45% of revenue that is not Lending. Note how little of this case is the revenue target: base already reaches $7.69B in 2028 against the $7.89B on the slide, so the top line is about 3% of the claim. The hard half is everything below it - SoFi's own bridge gets to 25% ROTCE from a 25% adjusted net income margin multiplied by a revenue-to-equity ratio of one, and the basis quarter runs a 13% margin on $9.5B of tangible equity. That is what the margin delta and the exit multiple in this case are paying for, and what the disclosure cannot yet test.

SOFI REVENUE MODEL

Latest: $3.69B (2031Q2E)

Period Value
2024Q3 $697M
2024Q4 $734M
2025Q1 $772M
2025Q2 $855M
2025Q3 $962M
2025Q4 $1.03B
2026Q1 $1.10B
2026Q2 $1.22B
2026Q3E $1.33B
2026Q4E $1.45B
2027Q1E $1.56B
2027Q2E $1.67B
2027Q3E $1.79B
2027Q4E $1.90B
2028Q1E $2.02B
2028Q2E $2.14B
2028Q3E $2.26B
2028Q4E $2.38B
2029Q1E $2.50B
2029Q2E $2.62B
2029Q3E $2.75B
2029Q4E $2.88B
2030Q1E $3.01B
2030Q2E $3.14B
2030Q3E $3.27B
2030Q4E $3.41B
2031Q1E $3.55B
2031Q2E $3.69B
Scenarios

Where each case comes from

Bull case — primary sources

The primary sources this case is built from — filings, calls and posts. Where they are claims by an interested party rather than disclosures, every number in the Bull column is what happens if they are taken at face value.

Valuation

From cash flow to fair value

The published model, discounted at 11.0% a year with an exit multiple of 5.5x on revenue. The horizon and sliders above do not change this walk.

Present value of free cash flow, 20 quarters$4.64B
Terminal-year revenue$13.92B
Terminal-year EBITDA$3.17B
Exit multiple, on revenue5.5x
Terminal value$76.54B
Discounted at 11.0% a year, terminal value becomes$45.42B
Share of enterprise value from the terminal91%
Enterprise value$50.06B
Net cash−$174M
Equity value$49.88B
Shares1.35B
Fair value per share$36.90
Against the deployed price of $15.72, as of +135%

11% on a business that is profitable and deposit-funded but carries a consumer credit book, rate-sensitive revenue and a long dilution history - weighted-average diluted shares grew 14% in a year. 4x terminal revenue on the roughly 20% net income margin SoFi's own return bridge implies is about 20x earnings, against roughly 5x forward revenue at $17.92 today.

Read the other way round: at $15.72 the market is paying 2.0x terminal-year revenue, holding every other assumption on this page fixed. That is the number to argue about.

Quarter by quarter

The projected path

The published model's 20 quarters. The horizon and sliders above do not change this table.

Quarter LendingFinancial ServicesTechnology PlatformCorporate/Other Revenue YoY EBITDA Capex FCF R40 PV of FCF
2026 Q3E $795M$508M$87M−$59M $1.33B +39% $281M $97M $144M +49 $140M
2026 Q4E $864M$552M$90M−$60M $1.45B +41% $309M $102M $161M +52 $153M
2027 Q1E $931M$598M$92M−$62M $1.56B +42% $337M $107M $179M +53 $166M
2027 Q2E $996M$645M$95M−$63M $1.67B +37% $364M $112M $197M +49 $177M
2027 Q3E $1.06B$695M$98M−$65M $1.79B +34% $392M $117M $215M +46 $188M
2027 Q4E $1.12B$747M$101M−$66M $1.90B +32% $420M $122M $233M +44 $199M
2028 Q1E $1.18B$801M$104M−$68M $2.02B +30% $448M $126M $251M +42 $209M
2028 Q2E $1.24B$857M$107M−$70M $2.14B +28% $476M $131M $269M +40 $218M
2028 Q3E $1.30B$915M$111M−$71M $2.26B +26% $504M $136M $287M +39 $227M
2028 Q4E $1.36B$975M$114M−$73M $2.38B +25% $533M $141M $305M +38 $235M
2029 Q1E $1.42B$1.04B$118M−$74M $2.50B +24% $562M $147M $324M +37 $243M
2029 Q2E $1.47B$1.10B$121M−$76M $2.62B +23% $591M $152M $343M +36 $251M
2029 Q3E $1.53B$1.17B$125M−$77M $2.75B +22% $621M $157M $362M +35 $258M
2029 Q4E $1.58B$1.24B$129M−$79M $2.88B +21% $651M $163M $381M +34 $264M
2030 Q1E $1.64B$1.32B$133M−$80M $3.01B +20% $682M $168M $400M +34 $271M
2030 Q2E $1.69B$1.39B$137M−$82M $3.14B +20% $713M $174M $420M +33 $277M
2030 Q3E $1.74B$1.47B$141M−$84M $3.27B +19% $744M $180M $440M +32 $282M
2030 Q4E $1.79B$1.55B$146M−$85M $3.41B +18% $776M $186M $460M +32 $288M
2031 Q1E $1.84B$1.64B$150M−$87M $3.55B +18% $808M $193M $480M +32 $293M
2031 Q2E $1.89B$1.73B$155M−$89M $3.69B +18% $842M $199M $501M +31 $297M

Every row is projected. A year-over-year change is shown only where the quarter it compares against exists — an em dash means there is no comparable quarter, not a flat year.

Track record

Model revisions

Assumptions are marked to reality as each quarter prints. Every change is appended here, with the fair value the model produced at the time, so the model's own history stays visible.

DateFair value thenNote
2026-08-24 — First build, on the 2026 Q2 basis, from the intake brief.