GNRC Chief ExecutiveWhat Aaron Jagdfeld says in public, and what their own SEC filings show they own.
Chairman, President & Chief Executive Officer · Generac Holdings Inc.
Chief executive since September 2008, a director since November 2006 and chairman since February 2016. He joined Generac's finance department in 1994, became CFO in 2002 and president in 2007. Under him the company has pushed beyond home standby generators into energy storage, ecobee home energy management and, from 2026, large-megawatt backup generators for hyperscale data centres, where Generac signed global supply agreements with two hyperscale customers in June 2026.
Jagdfeld owns about 1% of Generac Holdings Inc., worth $113.7M at the last close.
Nobody has researched this person's career yet, so founder and track record are left out of the score and of the total above.
Score = stake band (35) + founder (15) + tenure (10) + track record (15) + 12-month direction (−10…15) + filing discipline (10). An axis we have not researched is left out of the score and of the total it is shown over. Every input links to a filing or to our own research; the bands are ours.
Dots mark the months the activity below moved the line. Hover one for that month's net move, how many movements it folds and the largest.
| Security | Held via | Shares |
|---|---|---|
| Common Stock | Direct | 549,528 |
| Reported as of 2026-09-01 | 549,528 | |
| Date | Type | What happened | Shares | Price | Value | Note |
|---|---|---|---|---|---|---|
| Sep 1, 2026 filing: Sale, Open-market sale | Sale | Open-market sale | −5,000 | $182.21 | $911K | under a 10b5-1 plan |
| Aug 3, 2026 filing: Sale, Open-market sale | Sale | Open-market sale | −5,000 | $194.89 | $1.0M | under a 10b5-1 plan |
| Jul 1, 2026 filing: Sale, Open-market sale | Sale | Open-market sale | −5,000 | $288.05 | $1.4M | under a 10b5-1 plan |
| Jun 1, 2026 filing: Sale, Open-market sale | Sale | Open-market sale | −5,000 | $272.18 | $1.4M | under a 10b5-1 plan |
| May 1, 2026 filing: Sale, Open-market sale | Sale | Open-market sale | −5,000 | $260.02 | $1.3M | under a 10b5-1 plan |
| Apr 1, 2026 filing: Sale, Open-market sale | Sale | Open-market sale | −5,000 | $199.81 | $1.0M | under a 10b5-1 plan |
| Mar 5, 2026 filing: Sale, Open-market sale | Sale | Open-market sale | −5,000 | $216.95 | $1.1M | under a 10b5-1 plan |
| Mar 1, 2026 filing: Award, Grant or award across 2 lots | Award | Grant or award across 2 lots | +18,820 | — | — | |
| Mar 1, 2026 filing: Tax, Shares withheld for tax across 4 lots | Tax | Shares withheld for tax across 4 lots | −12,058 | $228.14 | $2.8M | |
| Feb 13, 2026 filing: Exercise, Option or RSU conversion | Exercise | Option or RSU conversion | +109,052 | $33.23 | $3.6M |
| Company | Role | Reported | Beneficial | % of class |
|---|---|---|---|---|
| GNRC GENERAC HOLDINGS INC. This page | Chief Executive Officer | 549,528 2026-09-01 |
— | — |
| HLMN Hillman Solutions Corp. | Director | 248,786 2026-06-04 |
— | — |
Reported is every lot on the person's own Forms 3, 4 and 5 — direct and through trusts. Beneficial is the figure stated on the latest Schedule 13D/G cover page, which can exclude shares the person disclaims and include options exercisable within 60 days, so the two are never added together.
209 filings under CIK 0001483001 · captured 2026-09-19 · All filings on EDGAR ↗
3 recorded appearances
On the day Generac announced a global supply agreement with an unnamed hyperscale data-centre operator, he discussed providing generators to the customer and how the deal could transform the business.
Watch or read: Generac CEO Aaron Jagdfeld on power supply agreement with mystery hyperscaler, Jun 2, 2026 →Blamed a soft residential season mainly on the housing market rather than on Generac, with shares nearly 30% below their mid-August level, and cast AI data-centre demand as the counterweight to flat residential growth.
Watch or read: US 'Not Making Enough Houses,' Says Generac CEO, Nov 17, 2025 →Described the data-centre backlog as growing faster than he expected and laid out Generac's investment in expanding that business, months before it signed its first hyperscale supply agreement.
Watch or read: Generac CEO: 'Amazing' how quickly backlog is growing for data centers, Nov 10, 2025 →
