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Baidu, Inc.

BIDU Rule of 40

Rule of 40 combines revenue growth and free cash flow margin in one quarterly score.

Latest Rule of 40: -24 (2026Q2); -8 pts YoY.

Across the 8 quarters from 2024Q3 to 2026Q2, Rule of 40 ranged from -25 in 2025Q1 to +9 in 2024Q3.

Revenue EPS Free Cash Flow Gross Margin FCF Margin Cumulative FCF Rule of 40
BIDU Rule of 40

Latest: -24 (2026Q2)

Consumer Comparison

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Other BIDU Charts

More quarter-by-quarter fundamentals for Baidu, Inc.

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