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NOW · Forward model · Professional services and other · McDermott case

What has to happen in Professional services and other

Model as of

This page changes Professional services and other inside the complete NOW model. Every other vertical, corporate programme and valuation assumption stays in the selected portfolio case.

NOW forward model
Horizon
Consolidated fair value $224.75 all other verticals held in this portfolio case
Final-quarter revenue $163M 2% of company revenue
Explicit segment contribution −$208M EBITDA less segment capex, before corporate items

The CEO's own upside number. A 4.4% terminal puts FY2030 subscription revenue at $31.97bn and total revenue at $32.58bn, on the argument that AI ACV runs ahead of the 30%-of-ACV plan and that Armis and Veza turn security into a second engine. What this case does not achieve is any support for its margin: it takes two and a half points above the guided 31.5% non-GAAP operating margin, and ServiceNow has published no operating-margin target for 2030 - only the Rule of 60 and a commitment to cut stock-based compensation, 16.4% of revenue in Q2 2026, below 10% by 2029. Fair value $224.75.

Professional services and other

Basis quarter$110M
Final quarter$163M
Implied CAGR+8%
Final revenue mix2%

Implementation, training and other services sold at or below cost to get subscriptions deployed. It was 2.8% of revenue in 2026 Q2 and ran a GAAP gross loss of 26%. It matters to this model only as a small, deliberately unprofitable add-on that must not be allowed to flatter or distort consolidated margin.

Last four quarters
2025 Q3 $108M Reported
2025 Q4 $102M Reported
2026 Q1 $99M Reported
2026 Q2 $110M Reported
Implementation servicesTrainingOther
Sequential growth +2.0%/qtr decaying toward +1.5% H1 2026 of $209m against H1 2025 of $185m is +13% YoY; 2.0% a quarter is 8.2% a year, deliberately below subscription.
Professional services and other

Latest: $163M (2031Q2E)

Period Value
2022Q4 $80M
2023Q1 $72M
2023Q2 $75M
2023Q3 $72M
2023Q4 $72M
2024Q1 $80M
2024Q2 $85M
2024Q3 $82M
2024Q4 $91M
2025Q1 $83M
2025Q2 $102M
2025Q3 $108M
2025Q4 $102M
2026Q1 $99M
2026Q2 $110M
2026Q3E $112M
2026Q4E $114M
2027Q1E $117M
2027Q2E $119M
2027Q3E $121M
2027Q4E $124M
2028Q1E $126M
2028Q2E $129M
2028Q3E $131M
2028Q4E $134M
2029Q1E $137M
2029Q2E $140M
2029Q3E $142M
2029Q4E $145M
2030Q1E $148M
2030Q2E $151M
2030Q3E $154M
2030Q4E $157M
2031Q1E $160M
2031Q2E $163M

Assumptions & reasoning

  • Fifteen quarters of disclosed history. The line has ranged from $72m to $110m and has never exceeded 4.2% of total revenue in the window.
  • The basis margin is the non-GAAP gross margin: revenue of $110m less cost of revenues of $139m plus the $13m of stock-based compensation inside that cost line gives -14.5%. On a GAAP basis it is -26.4%.
  • Aseasonal, and the evidence is that the apparent Q1-soft, Q2-firm shape is inside its own noise: the derived Q1 factor of 0.961 comes from two observations of 1.019 and 0.895, a 12.4-point spread against a 4-point signal.
  • One large engagement moves this line by more than any calendar effect does, so no single print should be read as a trend.
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