PG Analyst Ratings

TD Cowen downgraded P&G to Hold on Jan 27, while JP Morgan upgraded to Overweight ($165) days earlier. Piper Sandler resumed at Neutral ($150). Consensus is Buy at $47 average target — analysts are split on whether staples can re-rate in this macro.

ANALYST RATINGS
Buy$164
PG
Hold$156
Downgrade
2026-01-27
Overweight$165
Upgrade
2026-01-23
Neutral$150
Resumed
2026-01-07
Buy$179
Upgrade
2025-12-17
Buy$171
Reiterated
2025-12-08
Downgrade
2026-01-27
TD Cowen
RatingHold
FromBuy
Target$156
From—
Upgrade
2026-01-23
JP Morgan
RatingOverweight
FromNeutral
Target$165
From—
Resumed
2026-01-07
Piper Sandler
RatingNeutral
From—
Target$150
From—
Upgrade
2025-12-17
Jefferies
RatingBuy
FromHold
Target$179
From—
Reiterated
2025-12-08
Deutsche Bank
RatingBuy
From—
Target$171
From$176
Reiterated
2025-12-08
Barclays
RatingEqual Weight
From—
Target$151
From$153
Downgrade
2025-07-25
JP Morgan
RatingNeutral
FromOverweight
Target$170
From—
Downgrade
2025-07-14
Evercore ISI
RatingIn-line
FromOutperform
Target$170
From—
Downgrade
2025-05-01
Redburn Atlantic
RatingNeutral
FromBuy
Target$161
From—
Upgrade
2025-04-25
RBC Capital Mkts
RatingOutperform
FromSector Perform
Target$177
From—
Upgrade
2024-11-25
DA Davidson
RatingBuy
FromNeutral
Target$209
From$160
Initiated
2024-10-10
DA Davidson
RatingNeutral
From—
Target$159
From—
Downgrade
2024-09-30
Barclays
RatingEqual Weight
FromOverweight
Target$163
From—
Initiated
2024-09-24
Piper Sandler
RatingNeutral
From—
Target$174
From—
Upgrade
2024-08-29
DZ Bank
RatingBuy
FromHold
Target$190
From—
Downgrade
2024-07-24
Jefferies
RatingHold
FromBuy
Target$175
From$182
Initiated
2024-07-23
TD Cowen
RatingBuy
From—
Target$189
From—
Initiated
2024-06-24
Exane BNP Paribas
RatingOutperform
From—
Target$187
From—
Upgrade
2024-03-11
Truist
RatingBuy
FromHold
Target$175
From$160
Resumed
2024-03-01
Goldman
RatingNeutral
From—
Target$168
From—